SINNETIC - Telecommunications

HOW WE CAN SUPPORT THE SECTOR
OF TELECOMMUNICATIONS:

Social distancing led to a massive integration of digital tools in personal and professional spheres. This new panorama poses several challenges for the ICT industry: the consolidation of 5G, the efficiency in the user experience, the integration of cloud services, the protection of personal data and cybersecurity, among others.

Faced with the new needs of the telecommunications user, how to anticipate and optimize their use and service experience?

At SINNETIC we have developed high-impact solutions to determine and predict the way we will communicate. Therefore, through qualitative and quantitative research techniques, as well as data analytics, we explore the digital footprint of its users. We analyze trends and technology gaps, segment to detect growth opportunities and explore the user experience with each innovation to anticipate and act throughout its journey.

Pulso del Consumidor Colombia: Retos y perspectivas 2021

Gabriel Contreras June 17, 2021

Colombia pulso del consumidor

¿Qué es Pulso del Consumidor? Es un potente estudio donde mes a mes entrevistamos consumidores en las 4 ciudades principales de Colombia, alrededor de coyunturas económicas, políticas, ambientales y d...

Data Science: Experiencia de cliente y cobranza predictiva

Gabriel Contreras June 16, 2021

Data Science Customer Journey Map Chatbot Collection

De acuerdo a nuestro observatorio Pulso del Consumidor, durante dos años consecutivos, el 63% de los entrevistados reportan reducción de su capacidad de ahorro y el 34% registran un incremento en sus ...

Insights desde chatbots y whatsapp con NLP

Gabriel Contreras June 5, 2021

Machine learning Customer Journey Map Chatbot Natural Language Processing

En la medida en la que las organizaciones abren nuevos canales de interacción con el consumidor, crece la captura de información no estructurada (texto, voz, imagen etc.). La mayoría de sistemas de ch...

Telecommunications

Pulso del Consumidor Colombia: Retos y perspectivas 2021

Data Science: Experiencia de cliente y cobranza predictiva

Insights desde chatbots y whatsapp con NLP

Consumer psychology, behavioral economics, applied neuroscience, consumer anthropology.

Data analytics, Big Data, Artificial intelligence.